Entrepreneur blossoms in Zionsville business

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Entrepreneur blossoms in Zionsville business

Jarred Meeks I Times Sentinel BUDDING BUSINESS : From Buds to Blooms plans to serve Zionsville Flower Company customers for the remainder of the year. When Marsh Supermarkets closed in 2017, Joellen Maker’s alternative was to work at another grocery store or open her own business. She chose the latter, creating From Bud to Blooms, and now she’s incorporating another floral business. She opted for upscale stocks and snapdragons, “different greeneries that are elegant and wispy,” instead of traditional chrysanthemums and carnations, the type of flowers available at nearly every store. Maker gushes over her store’s tall garden roses that puff out like oversized tennis balls. Her special arrangements vary so much that she even once decorated the top of a sailor’s casket with seaweed-like plants and an assortment of prop aquatic animals flowing between them. Maker, who opened From Bud to Blooms in August, plans to secure the intellectual property of another flower shop, Zionsville Flower Company, which until February was a popular floral service throughout town. The Zionsville Flower Company’s former owner, Brian Davies, met Maker and saw she had the same passion for floral arrangements that his company had. So, after Valentine’s Day, when Davies left for two weeks on vacation, he asked From Bud to Blooms to fulfill any orders in his leave. Davies, because of health concerns and the inability to find an affordable storefront in Zionsville, ultimately passed his clients to Maker because of the astounding reviews his customers left him. From Bud to Blooms, for the remainder of the year, will honor orders filed through Zionsville Flower Company, Maker said. She and Davies made a verbal agreement to help the customers. And now Zionsville Flower Company’s website and phone number will lead callers to From Bud to Blooms. Davies said he hopes his customers “support her like they supported us.” When From Bud to Blooms first opened, Maker said she only received one call a day. Now she fields several, along with many emails, online orders and in-person customers who range from those with classic orders, such as roses, to young boys who hope to learn how to impress their would-be girlfriends. In the store, a curved orchid radiates hints of chocolate. Other arrays of leafy plants and beautiful bouquets converge to form the interior of the subtle store which sits off Zionsville’s downtown brick road. For her business model, Maker said she specializes in quality. And after 30 years of working as a floral manager and trainer at Marsh, she said she knows the difference between grocery store flowers and specialty arrangements. Just from a look, Maker can begin to piece together what a person might be looking for when they enter her store. For the ones who need help, she’ll ask them about their house, who they’re buying for, what their personality is like. Are they bubbly and gregarious like her? Well, then, they might like a brightly colored arrangement. More introverted? Maybe something with a darker shade of green […]