This “Flower Framer” Will Preserve a Meaningful Bouquet Forever

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This “Flower Framer” Will Preserve a Meaningful Bouquet Forever

Given their ability to transform a space or moment, the saddest fact about flowers is their short lifespan. Whether situated in vases throughout the home or perfectly gathered in a wedding bouquet, they’re usually destined to be tossed in the compost. Lacie RZ Porta, the founder of Framed Florals , is changing this fate: Her company dries, presses, and preserves flowers in custom-made frames to cherish forever. Frustrated by the lack of options for saving her own wedding flowers , Porta turned to pressing them herself, a craft she had practiced as a child. “I started the company out of a necessity that I saw in the wedding industry,” Porta tells Vogue . “The concept is simple: taking it back to the basics of flower pressing; but I’ve really mastered my skill and made it fine art inspired.” Her following grew organically, which eventually allowed Porta to run her business full time—perfect for the preschool teacher who was looking to find creative fulfillment, and to be her own boss. The frames are a minimalist’s dream: airy, unique, and handcrafted in her Greenpoint studio. She enjoys combining different colors and sizes of flowers, and avoids framing only a single type. There are flowers that do not frame well, including lilies, dahlias, and orchids. Porta says roses are also banned as they look unnatural when reassembled. Most of Porta’s clients are from the wedding world, with a 50-50 split between New York nuptials and out of state ceremonies (flowers must be delivered no later than three days after the festivities). Other commissions come from people looking for gifts to give or new decor for their abodes. The entrepreneur has partnered with stores in Brooklyn and Manhattan as well as brands for various projects, with a recent request from Mansur Gavriel for invitations (a challenging task, as anemones—Porta’s new favorite—can be complicated to press). Advance notice is now required, as Porta’s inbox became stuffed with requests from people about to tie the knot. She’s already fielding inquiries from couples getting married in 2019. The airy flower frames aren’t Porta’s only product: she’s begun experimenting with dyed silk, using leftover flowers to create stunning and colorful clothes. “Some people have gotten really creative and ask for yardage so they can turn [the silk] into a dress or a kimono,” she says. She also sells dried flower confetti , an eco-friendly alternative to plastic confetti or rice (even the bags and labels are recyclable). Since preserving flowers is part of her day-to-day, I wonder if Porta is tempted to press every flower she comes across. “My husband will buy me flowers and I tell him not to because I have so many at the studio,” she says with a laugh. “It’s a nice reminder that sometimes you can just enjoy them for a little bit.”